Toyota reports electrified vehicles were nearly a third of total sales volume in 2023

Toyota reports electrified vehicles were nearly a third of total sales volume in 2023

Fourth quarter electrified vehicle sales were up 60.9% on a volume basis, Toyota says.

Toyota Motor North America (TMNA) reported 26 total electrified vehicles are currently available in dealerships between both the Toyota and Lexus brands in 2023, the most among any automaker, according to the company. The company also reported that 2023 electrified vehicle sales, 657,327, represented 29.2% of total sales volume last year; meanwhile, fourth quarter electrified vehicle sales were up 60.9% on a volume basis. Jack Hollis, executive vice president of sales, TMNA, said that Toyota’s multi-pathway approach to electrification accelerated in 2023, leading to electrification highlights for the company.

According to TMNA, other electric sales highlights for 2023 included:

TMNA:

  • Since 2021, TMNA has announced new investments of nearly $16 billion into its U.S. manufacturing operations to support electrification efforts to meet customer demand.

Toyota Division:

  • 2023 electrified vehicles sales of 565,800 represent 29.3% of total sales volume;
  • December electrified vehicle sales were up 59.4% on a volume basis;
  • Fourth quarter electrified vehicle sales were up 56.4% on a volume basis.

Lexus Division:

  • 2023 electrified vehicles sales of 91,527 represent 28.6% of total sales volume;
  • December electrified vehicle sales up 97.0% on a volume basis;
  • Fourth quarter electrified vehicle sales up 94.1% on a volume basis;
  • All-time best-ever year for total electrified vehicle sales.

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